Global Head of IMG Motorsports
FIA World Rallycross
Global Marketing Lead, Brand Partnerships & Sponsorships
Head of Partnerships
Renault Sport Racing
Head of Global Sponsorships
Managing Director - Commercial
Head of Brand Management
Sales & Marketing Director
Chief Executive Officer
MotoE executive Director
Manager One-Make Series
Vice President, International Business Development & Partnerships
Originally from Australia, Ian McGibbon has 20+ years global strategy, sponsorships, marketing and communications experience across diverse B2C and B2B industries such as consumer electronics, energy and retail within leading companies Bose, Shell and Westfield. Over the last few years in his role at Bose, Ian has been part of small but creative team global that has driven the strategy and activation for brand partnerships, sponsorships and talent agreements across properties that resonate with target audiences in sport, music, travel and culture to support business goals and marketing objectives. Current major partnerships include Mercedes-AMG Motorsport (F1) Team and National Football League (NFL). A major factor for success with partnerships/sponsorships for Bose is the close connection with the internal marketing insights team to thoroughly understand the impact / return on investment of activations and make adjustments to tactical plans and overall contract where needed. Based in Basel, Switzerland, Ian spends significant time travelling for both work and leisure, but finds time to compete in cycling and triathlon events during the year.
Chad Seigler, NASCAR Vice President, International Business Development and Partnerships, is a 20-year sports industry veteran. He currently oversees all commercial and revenue growth for NASCAR’s international business platforms.
Seigler’s team is tasked with developing and growing business relationships across the globe, including NASCAR’s three international series - NASCAR Pinty’s Series in Canada, NASCAR PEAK Mexico Series and NASCAR Whelen Euro Series. He is based in Charlotte, North Carolina and manages team members in Los Angeles and Daytona Beach, Florida.
Having obtained a Diploma in Business and Computer Science at the Technical University of Darmstadt, between 2005 – 2008 Michael was the Manager Motorsport at Porsche Asia Pacific Pte Ltd in Singapore, where he was in charge of the pan-regional race activities of Porsche in Asia (incl. China). Between 2009 – 2014 Michael was Manager International One-Make Series at Dr. Ing. h.c. F. Porsche AG in charge of the one-make series being operated in various countries, before now taking charge of the entire business field of the one-make series, including the series being operated from HQ and the planning and sales of the 911 GT3 Cup
Nicki can be seen on a number of channels including BBC One, ITV, CNN, BT Sport and Sky Sports F1. Nicki is the presenter and pit-lane reporter for FIA Formula E. She has a passion for technology, science and cars (as a driver or spectator!). She's a Science Communicator with a degree in Biological Sciences. As well as on screen, Nicki can be spotted hosting live events.
With over 28 years of experience in various disciplines within the oil and gas industry, Afiza has gained knowledge and expertise in retail and commercial business, strategy and performance, stakeholder relations, business continuity and leadership and learning management. Afiza is an alumni to the Senior Management Development INSEAD and Business Management for Executives with the University of Melbourne. She is also a certified Coach for Solution Focused Coaching and completed the Ontological Coaching programme. Afiza led the team of learning professionals and facilitators from Duke Corporate Education to design, develop and deliver PETRONAS Leadership & Learning solutions for the emerging leaders, top talents and senior management. Her passion towards leadership development and branding enables her to lead her team in pursuing PETRONAS’ global branding journey. Afiza holds a Bachelor’s Degree in Business Administration (Marketing) from the University of Missouri, Kansas and currently, she heads the Brand Management that includes managing the PETRONAS Motorsports portfolio.
Joined Dorna in February 2018 but before that has spent many years at Michelin For the last 7 years as the technical director for Racing activities such as WRC, WEC or MotoGP. Worked as well for Michelin in US (Marketing) and Japan (testing and Racing -5 years)
After few years at HP managing successfully different product lines, Antoine joined Renault Sport F1 in 2012 to develop power unit supply to customer teams. Strongly involved into Renault Sport F1 Team’s come back as full fledge formula one team while chief of staff of the Managing Director, he’s now in charge of all partnerships of the team.
A born entrepreneur, Scott invested everything as a child into his first passion…competing in sports. Shortly after college in 2001, his former life as an athlete interconnected with a natural business sense and SponsorHouse was born. The original mission was simple…support and connect athletes with sponsors through the ‘Internet’…the first concept of its kind. That vision later evolved into Hookit, which pioneered the sponsorship technology and analytics space (Spontech). Today, Hookit aggregates billions of data points from social and digital platforms and uses machine learning and predictive analytics to provide real-time insights and valuations for brands and properties to quantify and maximize sports sponsorships.
Certified international specialist and passionate contributor to making DHL the leading global brand in the logistics industry. Having worked in various Corporate Functions, Sabrina took over responsibility for DHL’s Formula 1 sponsorship in 2009 and subsequently established the global sponsoring strategy for DHL, making it a key platform for the company’s 360° Marketing and Communications activities. Today, the portfolio encompasses 14 world-class partnerships reaching and engaging a global audience, incl. 7.6 billion cumulative TV audience and 630 million fans online. DHL’s family of divisions offer an unrivalled portfolio of logistics services ranging from national and international parcel delivery, e-commerce shipping and fulfillment solutions, international express, road, air and ocean transport to industrial supply chain management. With about 360,000 employees in more than 220 countries and territories worldwide, DHL connects people and businesses securely and reliably, enabling global trade flows.
Acquired the rights to run the FIA European Rallycross Championships in 2010, and became the FIA World Rallycross Championship in 2013. Appointed Managing Director of FIA World Rallycross Championship in 2015.
Appointed Global Head of IMG Motorsports in 2017 (FIA World Rallycross Championships and FIA Speedway World Championships and FIA Speedway World Cup)
Since more than 17 years I have been working in the automotive racing industry (Pankl Racing, Cosworth Racing, AVL RACING, …).
I studied mechanical engineering yet incorporated commercial responsibility, management and communication early in my career.
I am Austrian, live in Graz and speak English, German/Austrian (mother language) and Italian.
During the years, I have worked with development / race personnel, track / lab people and top management of the majority of the premier motorsport teams and global OEMs – from USA to Japan, from Formula One to IndyCar, from FIA to NASCAR.
Currently I am trying to make sure that the new generation of mobility players will find a good reason to invest in the motor racing industry in the future.